As YouTube the world’s second-biggest search engine. If the objective of your video/channel is to rack up video views or get organic views in 2020 to reach and subscribers for, both for lower to Tough Competition. If you are looking for gaining YouTube views by yourself, this article if for you.

How does the YouTube algorithm work?

YouTube algorithm hierarchies the video content from the platform to show users what they wish to see. Thus offering an individual experience, often without the need for the visitor to search.

The areas are as follows:

  1. Home and recommended videos: When getting on the platform, YouTube advises a series of videos based on activity history. It likewise takes into consideration how often you watch a specific channel or kind of video. It also takes a look at content that brings in other users with similar profiles.
  2. Search results page: Here the most essential are the keywords and relevance. To select what is to be shown, the question is set to accompany the title, description, and content of the video.
  3. Trends: These are the new videos that have become popular. In this case, the algorithm takes into consideration the variety of views and the development rate of the video plays.
  4. Subscribers: This section is where the most current videos of the channels where users subscribed appear. The metric utilized is playback speed. That is the number of subscribers who watch the freshly released audio-visual.

For YouTube Platform follows a series of relevant signs, that is mentioned below:
: 

  1. Search history
  2. Interaction of users with the videos you see (I like, I don’t like, shared videos)
  3. Playback time of the videos
  4. Comments they leave in the videos.
  5. Time spent on channels
  6. Duration of each session

By evaluating each of these elements, the algorithm identifies what you may be thinking about. Helping everyone to discover videos they like to increase the time they invest in the platform.
The algorithms allow every search user to find videos they like to increase the time they spend on the platform.

The algorithms allow every search user to find videos they like to increase the time they spend on the platform. The more you are able to engage the users to keep in platform, the better results you will get on YouTube.

Pro Tips and Steps on How to Get More Views on YouTube

Action 1: Implement Video SEO

  • Optimize the YouTube Title First begin with boosting the title as to this specific day, title stays even more essential for YouTube SEO than it is for search engine results in Google. Being on the first page of a Google Search question is a warranty that your video is going to be watched oftentimes.YouTube limits the title tags to 100 characters only. So the video title must be precise, and must likewise reflect what your audiences would desire to watch. Keyword research would assist assess which is much better to attempt to rank high for a competitive video category or to rank top for long-tail search terms. Google’s Keyword Planner is the finest source to discover the trending keywords for the videos.Note: Avoid Click Bait Titles, this will negatively effect your channel, as most users will leave the video if they find it as click bait.
  • The video description: Just like the title, the description is among the very first things a user sees for this reason it must include a keyword and reflect the web content in the video effectively. YouTube allows upto 5,000 characters in description.
    youtube description example

    Example of YouTube Description

    The description ought to attract a user to watch the video since the relevant information provided leads the person to believe the video was something they were trying to find. The description should also include links to website, other social platforms, other popular videos related to topic.

    Video tags further allow differentiating what your video content is about and assists the algorithm to comprehend what users will see when they see your video. These, along with the description and title, must reflect the core of what your video concerns.

    Pro Tip: Using any relevant word with # symbol will automatically show the hashtag above the description. So if you creating a video about digital marketing, its recommended to include hash tags like #digitalmarketing #internetmarketing #onlinemarketing.

    YouTube Hashtags Examples

    YouTube Hashtags Examples

  • Create Awesome Visual & Text Thumbnails Believe it or not, your thumbnail image acts like magic and can work wonders for increasing YouTube views and channel growth. A good thumbnail plays a similarly essential role in the natural outcomes page, recommended videos section, and on social media too. Good thumbnails increase the interaction and CTR rate on the videos.To see the impact you might keep track of the Audience Retention reports for your videos to evaluate the overall performance of your thumbnails. If you see a sudden drop off in the first 10-15 seconds, your video might not be delivering on the expectations suggested by the title and thumbnail. youtube thumbnail sample
  • Create playlists and organize them in intriguing sequences:
    Creating playlists for the videos for your YouTube channel to grow is one of the ways to direct potential audiences towards a longer watching experience where they watch more of your absolute best content. Playlists also rank in YouTube search results, related videos and Google search results.Here are some do’s and don’ts which you might follow with regards to the playlist creation:> Make playlists of relevant topics and classification.
  • > Avoid including the same videos to every playlist.
    > Keep playlists to a sensible size 5-10 videos, too long playlists will repel the users.
    > Share a link to your video within a playlist so that visitors keep viewing.

Pro Tip: Taking help from any experience YouTube Marketing Service Company will be very effective to grow the channel.

Action 2: Suggestions for the content implementation.

a.Test the Titles:

The title field is not permanent so one can alter it several times throughout the life of the video depending on the trend of a wide range of keywords. We even recommend our site visitors utilise titles that pitch the value of the videos and not just discuss what the video has to do with.

Just as an example, which title do you believe will draw in more audiences as an example below?

How to make money online? or How to earn $10,000 per month online? 

The majority of you will open the video with the 2nd title as it carries the interesting aspect and definite goal. Most users get fascinated towards the video become of title.  So, constantly monitor and go for A/B testing in case of video titles too. Try different variant of title and keep experimenting.

b. Including keywords in YouTube channel name (for better reach):

This had a bigger impact on SEO in the past; however, it still has a quite big impact on video. Google crawlers do not see videos the method they check the outpost, so putting the keyword in the title will let Google bots understand what your video is all about.

c. Filling the about page on YouTube:

Filling the about page of your YouTube channel, Most powerful optimization area, where most people miss it.

Many YouTubers are unaware of the advantages of “About” on their channels and how it can be used to help them get more customers. The concept to understand About page on YouTube is that the first 48 characters reveal up in the YouTube search engine result, so submitting this section is necessary for site users to understand who you are, however also for YouTube to be able to serve the very best snippet of content.

d. Updating the Channel Trailer:

Channel trailer lets you instantly play a video upon the opening of a YouTube channel. A perfect channel trailer needs to be between 30-180 seconds and must be something you must thoroughly deal with and constantly improve to keep visitors engaged.

e. Using Tags in Videos:

YouTube video tags are used in recommendations, relevance matching etc. By using proper tags in video, you will increase the organic visibility of our channel and videos in search, related videos and homepage.

ACTION 3: Additional Tips and Suggestions:

Powerful tips to boost your channel organically

1. Strengthening user interaction signals:

Creating excellent content is not enough! If you go the proper way, your natural search existence can be tremendously boosted by the usage of elevated user interaction signals.

Some methods that we experimented:-

  • Sharing videos on Social Media Platforms.
  • Liking or thumbs-upping videos.
  • Commenting on videos with positive feedback.
  • Linking to your videos on their websites or channels.
  • Subscribing to the channel for additional videos
  • Even the Facebook page collected a great variety of audiences from YouTube to promote your channel.

2. Cards:
To increase video views utilise cards to encourage users to visit your lower watched content and register for your channel. Use your behavioural analytics to see at which point users stop enjoying your video and execute the card ahead of time to ensure it gets seen by more audiences. These YouTube optimization features allow you to promote your other material within your video. You can develop cards that can be used to:

    • Promote other video content
    • Get more channel customers
    • Contribute to a non-profit
    • Send out traffic to your site
    • Motivate users to take part in a poll

3. Guest YouTubers: 
What’s one of the quickest methods to crank up the exposure of your blog/website and generate an influx of traffic?One word answer is  Guest posting. This is also called as collaboration between two or more channels.

Collaborating with other amazing YouTubers is generally the equivalent of guest-posting through video, which can boost your brand name considerably.

4. Grow active subscribers and enabling notifications

Having a good base of active followers is crucial. The more you have, the more pertinent your channel will be to the algorithm. Also request users to Subscribe and Press the bell icon for latest updates. Initial traction for video will be achieved using music and songs

5. Post about giveaways and promotions with the Links Embedded in your video description.

6. Embed video subscription plugins widgets on your blog.

7. Use Autoplay for your Embedded Videos.

8. Get Connected to Influencers to promote your Video.

9. Having a Marquee Tag on Video:

10.  Closed captions will help in captivating the audience on the video. 

11. Use End Screens: End screens perform a unique functionality of building viewership by whatever is at the end of your video. It’s a possibility to offer users who enjoyed your content with all the relevant information regarding your channel, other playlists, and advised videos.

Conclusion: YouTube Organic reach can be easily improved by following simple YouTube suggestions as per guidelines provided above.

How to Increase Youtube Views in 2020 was last modified: October 10th, 2020 by Md Azharuddin
Mohammed Azharuddin is Founder and Senior digital marketing trainer @ Web Trainings Academy. He has 13+ years of experience in training and digital marketing services. He is avid reader and motivational speaker.